{"id":6248,"date":"2020-11-10T09:00:18","date_gmt":"2020-11-10T14:00:18","guid":{"rendered":"https:\/\/quebecorem.wpengine.com\/?p=6248"},"modified":"2022-03-10T15:39:07","modified_gmt":"2022-03-10T20:39:07","slug":"du-nouveau-chez-colab-studio-marketing-collaboratif","status":"publish","type":"post","link":"https:\/\/quebecorexpertisemedia.com\/fr\/du-nouveau-chez-colab-studio-marketing-collaboratif","title":{"rendered":"Du nouveau chez QOLAB STUDIO, marketing collaboratif"},"content":{"rendered":"\n<p><em>S\u00e9bastien Viau est nomm\u00e9 au poste de directeur g\u00e9n\u00e9ral et Hugues Choquette est promu directeur principal, Strat\u00e9gie Commerciale et chef senior de la cr\u00e9ation<\/em><\/p>\n\n\n\n<p><strong>MONTR\u00c9AL, le 10 novembre 2020 <\/strong>\u2013 Patrick Jutras, vice-pr\u00e9sident principal et chef des revenus publicitaires de Qu\u00e9becor et de Groupe TVA, est heureux d\u2019annoncer l\u2019arriv\u00e9e de S\u00e9bastien Viau \u00e0 titre de directeur g\u00e9n\u00e9ral de COLAB STUDIO, marketing collaboratif. &nbsp;<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-image-fill\" style=\"grid-template-columns:37% auto\"><figure class=\"wp-block-media-text__media\" style=\"background-image:url(https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2020\/12\/sebastien-viau.png);background-position:50% 50%\"><img fetchpriority=\"high\" decoding=\"async\" width=\"335\" height=\"366\" src=\"https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2020\/12\/sebastien-viau.png\" alt=\"\" class=\"wp-image-6256 size-full\" srcset=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2020\/12\/sebastien-viau.png 335w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2020\/12\/sebastien-viau-275x300.png 275w\" sizes=\"(max-width: 335px) 100vw, 335px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Fort d\u2019une feuille de route des plus impressionnantes, notamment en agence chez Publicis et Nurun, S\u00e9bastien est reconnu pour son expertise en mati\u00e8re de strat\u00e9gies et campagnes de marketing multicanal ainsi qu\u2019en communication marketing, transformation num\u00e9rique et gestion d\u2019\u00e9quipe multidisciplinaire. S\u00e9bastien sera responsable de l\u2019\u00e9laboration du plan strat\u00e9gique et assurera le d\u00e9ploiement des activit\u00e9s de COLAB STUDIO.<\/p>\n\n\n\n<p>Pr\u00e9c\u00e9demment, S\u00e9bastien occupait le poste de vice-pr\u00e9sident marketing et commercialisation de l\u2019Alliance&nbsp;&nbsp; de l\u2019industrie touristique du Qu\u00e9bec. Sa nomination sera en vigueur le 23 novembre 2020 et fait suite \u00e0 l\u2019annonce du d\u00e9part \u00e0 la retraite de l\u2019actuel directeur g\u00e9n\u00e9ral, Robert Renaud.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-image-fill\" style=\"grid-template-columns:auto 42%\"><figure class=\"wp-block-media-text__media\" style=\"background-image:url(https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2020\/12\/hugues-choquette.png);background-position:50% 50%\"><img decoding=\"async\" width=\"410\" height=\"400\" src=\"https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2020\/12\/hugues-choquette.png\" alt=\"\" class=\"wp-image-6261 size-full\" srcset=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2020\/12\/hugues-choquette.png 410w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2020\/12\/hugues-choquette-300x293.png 300w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2020\/12\/hugues-choquette-24x24.png 24w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2020\/12\/hugues-choquette-48x48.png 48w\" sizes=\"(max-width: 410px) 100vw, 410px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>Parall\u00e8lement, Patrick Jutras annonce la promotion d\u2019Hugues Choquette \u00e0 titre de directeur principal, Strat\u00e9gie Commerciale et chef senior de la cr\u00e9ation. Chez Qu\u00e9becor depuis 2015, Hugues aura la responsabilit\u00e9 cr\u00e9ative de l\u2019\u00e9quipe d\u00e9di\u00e9e \u00e0 Vid\u00e9otron et Fizz; l\u2019entreprise ayant r\u00e9cemment pris la d\u00e9cision d\u2019internaliser ses besoins en termes de&nbsp;services cr\u00e9atifs.<\/p>\n\n\n\n<p>Pr\u00e9alablement, Hugues a fait sa marque autant en agence, chez Cossette et Tam-Tam\\TBWA et a travaill\u00e9 sur des comptes d\u2019envergure notamment Apple, McDonald\u2019s, Universit\u00e9 de Montr\u00e9al, Molson et Nissan\/Infiniti.<\/p>\n<\/div><\/div>\n\n\n\n<p>La nomination d\u2019Hugues Choquette est d\u00e9j\u00e0 en vigueur.<\/p>\n\n\n\n<p><strong>\u00c0 propos de Qu\u00e9becor<\/strong><\/p>\n\n\n\n<p>Chef de file canadien des t\u00e9l\u00e9communications, du divertissement, des m\u00e9dias d\u2019information et de la culture, Qu\u00e9becor est l\u2019une des entreprises de communication int\u00e9gr\u00e9es les plus performantes de l\u2019industrie. Port\u00e9es par la volont\u00e9 de faire vivre la meilleure exp\u00e9rience qui soit \u00e0 ses clients, toutes les filiales et marques de Qu\u00e9becor se distinguent par une offre de produits et services de qualit\u00e9, multiplateformes et convergents.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Patrick Jutras, vice-pr\u00e9sident principal et chef des revenus publicitaires de Qu\u00e9becor et de Groupe TVA, est heureux d\u2019annoncer l\u2019arriv\u00e9e de S\u00e9bastien Viau \u00e0 titre de directeur g\u00e9n\u00e9ral de COLAB STUDIO, marketing collaboratif.  <\/p>\n","protected":false},"author":1,"featured_media":19087,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[93,37],"tags":[94],"class_list":["post-6248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-avis-de-nomination","category-nouvelles","tag-colab-studio"],"acf":[],"_links":{"self":[{"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/posts\/6248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/comments?post=6248"}],"version-history":[{"count":0,"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/posts\/6248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/media\/19087"}],"wp:attachment":[{"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/media?parent=6248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/categories?post=6248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/fr\/wp-json\/wp\/v2\/tags?post=6248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}