{"id":24962,"date":"2022-06-22T10:57:56","date_gmt":"2022-06-22T14:57:56","guid":{"rendered":"https:\/\/quebecorem.wpengine.com\/?p=24962"},"modified":"2022-09-12T12:46:02","modified_gmt":"2022-09-12T16:46:02","slug":"svod-the-tides-are-turning","status":"publish","type":"post","link":"https:\/\/quebecorexpertisemedia.com\/en\/svod-the-tides-are-turning","title":{"rendered":"SVOD: The tides are turning"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"24962\" class=\"elementor elementor-24962\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19811c1 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"19811c1\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7811132a\" data-id=\"7811132a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e901670 elementor-widget elementor-widget-menu-anchor\" data-id=\"e901670\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"CONSOMMATEUR\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fdfa2e2 elementor-widget elementor-widget-menu-anchor\" data-id=\"4fdfa2e2\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"INDUSTRIE\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cae6a2b elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"2cae6a2b\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns:dc=\"http:\/\/purl.org\/dc\/elements\/1.1\/\" xmlns:cc=\"http:\/\/creativecommons.org\/ns#\" xmlns:rdf=\"http:\/\/www.w3.org\/1999\/02\/22-rdf-syntax-ns#\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:sodipodi=\"http:\/\/sodipodi.sourceforge.net\/DTD\/sodipodi-0.dtd\" xmlns:inkscape=\"http:\/\/www.inkscape.org\/namespaces\/inkscape\" height=\"100px\" width=\"100px\" fill=\"#e46a44\" x=\"0px\" y=\"0px\" viewBox=\"0 0 100 100\"><g transform=\"translate(0,-952.36218)\"><path d=\"m 9.9999975,971.36215 0,2 0,43.99995 0,2.0001 1.9999995,0 76.000005,0 2,0 0,-2.0001 0,-43.99995 0,-2 -2,0 -76.000005,0 z m 3.9999995,4 72.000005,0 0,39.99995 -72.000005,0 z m 27.84375,5.9375 c -0.98406,0.0781 -1.82671,1.03697 -1.8125,2.0625 l 0,23.99995 c 0.0128,1.4149 1.756191,2.4535 2.9375,1.75 l 20,-11.99995 c 1.18583,-0.7119 1.18583,-2.81935 0,-3.53125 l -20,-12 c -0.33673,-0.20758 -0.73426,-0.30696 -1.125,-0.28125 z m 2.125,5.59375 14.09375,8.46875 -14.09375,8.43745 z m -18.96875,36.4688 c -2.04569,0 -3.78823,1.2405 -4.5625,3 l -4.4375,0 c -1.10457,0 -2,0.8954 -2,2 0,1.1046 0.89543,2 2,2 l 4.4375,0 c 0.77427,1.7595 2.51681,3 4.5625,3 2.04569,0 3.78823,-1.2405 4.5625,-3 l 54.437505,0 c 1.10457,0 2,-0.8954 2,-2 0,-1.1046 -0.89543,-2 -2,-2 l -54.437505,0 c -0.77427,-1.7595 -2.51681,-3 -4.5625,-3 z\" style=\"text-indent:0;text-transform:none;direction:ltr;block-progression:tb;baseline-shift:baseline;color:#000000;enable-background:accumulate;\" fill=\"#e46a44\" fill-opacity=\"1\" stroke=\"none\" display=\"inline\"><\/path><\/g><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67908162 elementor-widget elementor-widget-heading\" data-id=\"67908162\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">MEDIA TRENDS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13d6f9dd elementor-hidden-mobile elementor-widget elementor-widget-spacer\" data-id=\"13d6f9dd\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-638d2910 elementor-widget elementor-widget-text-editor\" data-id=\"638d2910\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Things are changing for Subscription Video on Demand (SVOD) specialists in 2022. A dozen or so years after the initial launch of such platforms, the honeymoon with consumers seems to be coming to an end. And while the number of SVOD offers continues to grow, the platforms are struggling to maintain profitability. \u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-540ada25 elementor-widget elementor-widget-heading\" data-id=\"540ada25\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">The SVOD business model has reached its limit\n\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51e64947 elementor-widget elementor-widget-image\" data-id=\"51e64947\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115238.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"The SVOD business model has reached its limit\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQ5ODAsInVybCI6Imh0dHBzOlwvXC9xdWViZWNvcmV4cGVydGlzZW1lZGlhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDZcL0NhcHR1cmUtZGVjcmFuLTIwMjItMDYtMjEtMTE1MjM4LmpwZyJ9\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1231\" height=\"336\" src=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115238.jpg\" class=\"attachment-full size-full wp-image-24980\" alt=\"The SVOD business model has reached its limit\" srcset=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115238.jpg 1231w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115238-300x82.jpg 300w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115238-1024x279.jpg 1024w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115238-768x210.jpg 768w\" sizes=\"(max-width: 1231px) 100vw, 1231px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Sources: La Voix de l\u2019Est Num\u00e9rique, Netflix perd des abonn\u00e9s pour la premi\u00e8re fois en dix ans \/ Lib\u00e9ration, Erosion Netflix licencie pour tenter de se renflouer, May 2022 \/ Data from marketing agency Attest <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28631353 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"28631353\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-873b471 elementor-widget elementor-widget-heading\" data-id=\"873b471\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">The magic of subscription is gone<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9431f2 elementor-widget elementor-widget-text-editor\" data-id=\"b9431f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Faced with the rising cost of living, the majority of Quebecers plan on cutting back on expenses. And non-essential products and services\u2014many entertainment related\u2014will be the first to go.\u00a0<\/p><p>And while consumers continue to tighten their purse strings, we\u2019re willing to bet that many households will start limiting their content-based subscriptions. In fact, the cost of such subscriptions\u2014considered too high by many\u2014is cited as being one of the reasons <strong>53% <\/strong>of Canadians are looking to cancel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8d42d4 elementor-widget elementor-widget-heading\" data-id=\"d8d42d4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">Consumers are starting to get tired of subscription costs\n\n\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d8892c elementor-widget elementor-widget-image\" data-id=\"8d8892c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115323.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Capture d\u2019\u00e9cran 2022-06-21 115323\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQ5ODIsInVybCI6Imh0dHBzOlwvXC9xdWViZWNvcmV4cGVydGlzZW1lZGlhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDZcL0NhcHR1cmUtZGVjcmFuLTIwMjItMDYtMjEtMTE1MzIzLmpwZyJ9\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1223\" height=\"420\" src=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115323.jpg\" class=\"attachment-full size-full wp-image-24982\" alt=\"Consumers are starting to get tired of subscription costs\" srcset=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115323.jpg 1223w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115323-300x103.jpg 300w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115323-1024x352.jpg 1024w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115323-768x264.jpg 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Sources: Tracking de march\u00e9 L\u00e9ger, Terr. VL \/ Rogers Sports &amp; Media et Tubi, Full Stream Ahead, 2021 \/ Business Intelligence For B.C. Inflation Hits Home Entertainment As Streaming Service Subscription Prices Rise<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56024b6e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"56024b6e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2573be98 elementor-widget elementor-widget-heading\" data-id=\"2573be98\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">Hybrid models are becoming a must<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03351e3 elementor-widget elementor-widget-text-editor\" data-id=\"03351e3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In a market that\u2019s ultra saturated and competitive, advertising remains an obvious choice when it comes to ensuring revenue growth. And industry giants know this: Netflix plans on launching an ad-supported tier within the next 2 years, with Disney following suit with a similar service.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2409771c elementor-widget elementor-widget-heading\" data-id=\"2409771c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">AVOD services experiencing a significant growth\n\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-416680ad elementor-widget elementor-widget-image\" data-id=\"416680ad\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115406.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"AVOD services experiencing a significant growth\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjQ5ODQsInVybCI6Imh0dHBzOlwvXC9xdWViZWNvcmV4cGVydGlzZW1lZGlhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDZcL0NhcHR1cmUtZGVjcmFuLTIwMjItMDYtMjEtMTE1NDA2LmpwZyJ9\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1227\" height=\"191\" src=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115406.jpg\" class=\"attachment-full size-full wp-image-24984\" alt=\"AVOD services experiencing a significant growth\" srcset=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115406.jpg 1227w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115406-300x47.jpg 300w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115406-1024x159.jpg 1024w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-21-115406-768x120.jpg 768w\" sizes=\"(max-width: 1227px) 100vw, 1227px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Source: eMarketer, calculs de croissance r\u00e9alis\u00e9s \u00e0 l\u2019interne<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b3bf84f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3b3bf84f\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28bd28db elementor-widget elementor-widget-heading\" data-id=\"28bd28db\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-medium\">Consumers want more content<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36f45d6 elementor-widget elementor-widget-text-editor\" data-id=\"36f45d6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Too many services, not enough content! The growing gap is leading to much frustration on the part of consumers. Paradoxically, they always want more in terms of new content:<\/p><ul><li><strong>41%<\/strong> of major SVOD users in Canada claim there\u2019s not enough content at their disposal;<\/li><li><strong>47% <\/strong>of consumers who unsubscribe from paying platforms do so because of a lack of content.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ca7f651 elementor-widget elementor-widget-image\" data-id=\"1ca7f651\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/quebecorem.wpengine.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-22-113604.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"always more content for Quebecers\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjUxMDAsInVybCI6Imh0dHBzOlwvXC9xdWViZWNvcmV4cGVydGlzZW1lZGlhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDZcL0NhcHR1cmUtZGVjcmFuLTIwMjItMDYtMjItMTEzNjA0LmpwZyJ9\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1137\" height=\"235\" src=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-22-113604.jpg\" class=\"attachment-full size-full wp-image-25100\" alt=\"always more content for Quebecers\" srcset=\"https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-22-113604.jpg 1137w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-22-113604-300x62.jpg 300w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-22-113604-1024x212.jpg 1024w, https:\/\/quebecorexpertisemedia.com\/wp-content\/uploads\/2022\/06\/Capture-decran-2022-06-22-113604-768x159.jpg 768w\" sizes=\"(max-width: 1137px) 100vw, 1137px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>MEDIA TRENDS Things are changing for Subscription Video on Demand (SVOD) specialists in 2022. A dozen or so years after the initial launch of such platforms, the honeymoon with consumers seems to be coming to an end. And while the number of SVOD offers continues to grow, the platforms are struggling to maintain profitability. &nbsp; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24963,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[103,102],"tags":[],"class_list":["post-24962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-trends","category-tendances-medias"],"acf":[],"_links":{"self":[{"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/posts\/24962","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/comments?post=24962"}],"version-history":[{"count":0,"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/posts\/24962\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/media\/24963"}],"wp:attachment":[{"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/media?parent=24962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/categories?post=24962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/quebecorexpertisemedia.com\/en\/wp-json\/wp\/v2\/tags?post=24962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}